What if you could achieve 100x more?

Think about what it is that you really want.

Now multiply that by 10.

What if you multiplied it by 100 instead?

It will seem crazy, but think about what you’d need to do in order to make it a reality. Only by considering what would be possible at a completely different scale are you able to actually think about ways to do it — otherwise you’re just looking up at the limits of the 1x scale.

Those that have achieved amazing things didn’t do it by thinking at a 1x scale. People who have done incredible things are thinking on a completely different magnitude. Operating at that scale is only possible when you have the courage to ask yourself, “but how could I do it 100x bigger?”